You can use a WhatsApp channel to share updates and information with an unlimited audience.
WhatsApp, which is owned by Meta, has recently unveiled a new feature known as ‘Channels.’ This feature represents a one-way communication platform designed for sharing updates with a wide audience. Unlike communities, Channels focus on disseminating information without the need for two-way interactions. Users can leverage Channels to share various types of content, including text, images, videos, stickers, and links, with an unlimited number of followers. Channels are distinguished by having their dedicated tab called ‘Updates,’ separate from your regular chat conversations.
WhatsApp’s innovative ‘Channel’ feature serves as a powerful tool for individuals, businesses, and organizations alike, enabling them to efficiently broadcast news, information, and important announcements to a broad audience. This one-way communication channel facilitates the dissemination of updates in a streamlined and convenient manner.
Create Channel on Web and Desktop:
- Create a channel
- Open WhatsApp Web, and go to Channels by clicking the Channels icon
- Click + > Create channel.
- Click Continue and continue through the onscreen prompts.
- Add a channel name to finish creating your channel. You can choose to change the name again at any time.
- Customize your channel: You can choose to customize your channel now by adding a description and icon or wait until later.
- Add a channel description: Write a few words to help potential followers understand what your channel is about.
- Add a channel icon: Add an image from your phone or the web to stand out.
- Click Create channel, and you’re done!
- Now that you’re all set up with a channel, learn how to share an update here. You can find and share a link to your channel from the channel info page.
- To get to your channel info page:
- Open Channels by clicking the Channels icon.
- Click your channel, and then your channel name.
- Click Copy link.
Create Channel on Android:
- Open WhatsApp on your phone, and go to the Updates tab.
- Tap , and select New channel.
- Tap Get started and continue through the onscreen prompts.
- Add a channel name to finish creating your channel. You can choose to change the name again at any time.
- Customize your channel: You can choose to customize your channel now by adding a description and icon or wait until later.
- Add a channel description: Write a few words to help potential followers understand what your channel is about.
- Add a channel icon: Add an image from your phone or the web to stand out.
- Tap Create channel, and you’re done!
Now that you’re all set up with a channel, learn how to share an update here. You can find and share a link to your channel from the channel info page.
To get to your channel info page:
- Open Channels by clicking the Channels icon.
- Click your channel, and then your channel name.
- Click Copy link.
Create Channel on iPhone:
- Open WhatsApp on your phone, and go to the Updates tab.
- Tap , and select Create Channel.
- Tap Get Started and continue through the onscreen prompts.
- Add a channel name to finish creating your channel. You can choose to change the name again at any time.
- Customize your channel: You can choose to customize your channel now by adding a description and icon or wait until later.
- Add a channel description: Write a few words to help potential followers understand what your channel is about.
- Add a channel icon: Add an image from your phone or the web to stand out.
- Tap Create Channel, and you’re done!
Now that you’re all set up with a channel, learn how to share an update here. You can find and share a link to your channel from the channel info page.
To get to your channel info page:
- Open Channels by clicking the Channels icon.
- Click your channel, and then your channel name.
- Click Copy link.
Your followers will be able to view these updates in the ‘Updates’ tab of your channel. They can also engage with your messages by reacting to them and leaving comments, fostering a sense of interaction within your channel community.